Bottom Line Communications™

"Examining all things media..."

Home

K.C. News

Jerry Fogel Has Surgery

Star Promotes Mellinger

Tiger Nails Apology

KCTV: Que Pasa, KC?

Richard W. Fatherley Ill

KC: Airport Up; City:No

BLC on Tiger Woods

Al Carl Heading to Omaha

Metro Sports Expanding

KC Royals Likely to Suck

KC Star Finds JOCO?

Lee Hill Kavanaugh Story

Yael: Thin-Skinned Palin

Knight-Musburger Petition

Star's Canon to Bus. Desk

National News

Word-of-Mouth Still Tops

85% Want Content Free

CNN's Disastrous Friday

Hallmark on Nightline

NYT Reporter Plagiarized

Freelancers Have to Eat

WLS Fires Mancow Muller

SI's King Features Dobler

Paper Gets SB Score Wrong

NOW Tebow Protest Dumb

Negro Lges Museum Dying

Chiefs' Moore 'Historian'

Boomers Watching TV

About BLC

Media Profiles

Profile: WHB's Kitchen

Q & A: Sam Mellinger

Q & A: Greg Hall

Q & A: Chris Stigall

Drew Dimmel Cuts Back

KCUR's Walt Bodine

Toby Tobin Pitch Man

KCSP PD Ryan Maguire

KSHB's Jack Harry

KMBC's Kris Ketz

WDAF-TV's Mike Thompson

KC Small Business

All Publicity Good? No!

Marketing on a Budget

Marketing to Salad Bowl

Consumers are Funny Folks

Slashing, Burning Tactic?

Tweeting is Good Business

Focusing on Bad Customers

Be A Business Hedgehog

Admit Your Screw-Ups

KC Sports & Fitness

Coaches Rule Over Profs

Dropping Tiger Woods

Best Players Win Games

Time to Change Title IX

Those Fightin' Jayhawks

We'll Miss You JoPo

No A's for Showing Up

Saga of Conrad Dobler

Feedback

Contact Us!!

Search

Tweaked logo (links to Chimpotle site)
New Royals Logo
02-18-2010
ROYALS ROLLING OUT LAME 1985 CAMPAIGN...AGAIN
    WHB host Soren Petro has pulled no punches in his blog post on the 810 site (2/18) regarding the Kansas City Royals and the team's latest marketing campaign.
    "The problem with this is the Royals have dragged out the ’85 team for the last fifteen years," says Petro. "Does anyone remember George Brett and Johnny Damon watching TV in their lounge chairs?  I do.  That is how long we’ve been watching the Royals try to spoon feed us this imaginary link to the glory days."
    Petro noted that he is tired of the Royals continuously harping about the 1985 World Series team to disguise that what might be likely be the worst team in the entire major leagues.
    "I’m not trying to rain on the fun of this anniversary," he says. "It should be a celebration of a great time in Royals history.  But for me it has been polluted by the Royals organization constantly wrapping themselves in the blanket of 1985 in an effort to cover up their complete lack of ability to build a competitive ballclub." 

   Copyright 2010 Bottom Line Communications. BLC is a Media News Web site that analyzes media and marketing issues. Please give credit or link to http://www.bottomlinecom.com when using any materials.
   Click on the
FEEDBACK tab to send any media tips/comments/thoughts to us. We honor all off-the-record requests and will correct/clarify any information found not to be 100% accurate.
Bookmark and Share

Web Hosting powered by Network Solutions®